Tiwana Floyd
follow
COMMERCIAL STARTER KIT
Contrary to popular belief, TV Commercials are NOT solely about a look. Booking commercials requires these skills:
-
Craft
-
Point-of-view
-
Playfulness
-
Presence
-
Subtle Performances
-
Buttons
-
Clear Choices
-
Commercials Knowledge
Unlike theatrical auditions where you may have a day or two to learn your lines, in commercial auditions you have to learn and execute upon arrival.
Do You Want To Book Commercials?
With Close to 50 National Commercials Booked,
Tiwana Floyd Will Coach You On
Branding and Marketing
Getting A Commercial Agent
Top Commercial Casting Directors
Audition Prep: In-Person & Self-Tape
How to Break Down The Script
Finding the Funny & The Sell
Personality Interviews
Callbacks, Avails, Bookings
Hi! I'm Tiwana
I'm an actor, improviser, sketch comedy writer, podcaster and an F.I.T. Advertising and Marketing Alum. I LOVE Commercials!! Ever since I was a kid singing jingles and reenacting spots for my parents. I'm always impressed by the quick bites of humor encapsulated in 15 to 30-second spots.
Before moving to LA from NYC, I planned to get my SAG card by commercial Taft-Hartley and it happened in just under a year of being in LA. I'm the girl who doesn't fast-forward commercials. Because I study them
Commercials are a smart and fun way for actors to earn income to fund the dream, health insurance and pension plan.
But booking them is not as easy as some think. I found a way in by understanding the infrastructure and I can help you cut to the chase on how you can book commercials and earn a living too.
carmax
Commercials are different from theatrical work. The copy can come off cryptic if you don't understand the comedy or the sell. But it's not impossible to learn. Being a recognizable face on TV can help increase theatrical opportunities. Some directors want to work with the funny people or kind faces they see on commercials.
The world of advertising is highly competitive and can sometimes be a numbers game. But with the right technique and comprehension, you can make your bookings more intentional. And, I'll teach you all the ways that helped me book 40+ spots.